About us

Celebrating 30 years in business, the core values that have shaped the business, the UK’s leading name badge manufacturer, remain. The company continues to lead the industry, seamlessly combining cutting-edge technologies such as digital printing and laser engraving with traditional printing techniques.

This fusion ensures that every name badge produced by Badgemaster, expertly designed, is manufactured through a combination of modern technology and hand craftsmanship achieving superb quality and value for money.

Established in 1992, Badgemaster has grown to become the unrivalled leader in the UK's staff name badge sector. With its base in Newstead, Nottingham since its formation in July 1992, Badgemaster's commitment to quality and innovation has propelled its production volumes to an astounding 10,000 staff name badges every day, solidifying its position as the go-to manufacturer for businesses, big and small, across the many industry sectors who employ thousands of customer-facing staff.

With a team of 100 skilled professionals, Badgemaster is also proud to be a Royal Warrant Holder for the supply of staff name badges.

Join the thousands of customers – from multi-national, international, regional and local businesses – who choose Badgemaster to deliver the perfect solution.

Trust us with your rebrand, we’ve done it many times before, for many brands, big and small.

Your First Name in Badges

"With so many satisfied clients, we're confident our free design service, excellent customer care, expert production facilities, very fast efficient turnaround and Best Price Guarantee speak for themselves.”


Why Choose Badgemaster

Our huge choice of materials, colours, styles and wearer friendly fasteners makes almost any badge design possible.

BUY THE BEST, Made in Britain

Our quality products are made right here in our Nottingham HQ, where our expert team ensures you get the highest quality product, every time.


Connect with us digitally; order on our easy-to-use re-ordering portal or we can connect via your portal, all order formats are entertained, and integrations are positively encouraged.


Our on-site technical expertise, class-leading machinery and ISO-approved processes create brilliant name badges that last.


Our Eco-friendlier range of materials includes bamboo, wood, recycled plastics, and metal, our Instabadges (reusable badge) are reusable again and again.


Let our talented graphics team create your unique bespoke design!


Our industry-leading pricing delivers the best value for money.

TGI Friday badge example

Our customers

“Your whole team have a great ‘Can do attitude’ and here at O2 we love that.”

Rik Bali, Contracts Manager

“To Everyone at Badgemaster. Thanks for going the extra mile!”

Sir Richard Branson